Category: Advice

by Justine Saquilayan

One day, in a galaxy far, far away, I was principal clarinetist in my college wind symphony. This role came with its set of responsibilities, not the least of which was being the de facto soloist during our concert season. I still remember the day I was awarded a solo that began a long piece of difficult music – in my world at the time, it was a challenge of gigantic proportions…but I was a professional (ONLY in my mind) and a serious musician, so I thought, “I’ve got this.”

Continue reading “How Being a Classical Musician Prepared Me for PR” →

By Sha-Lene Pung

 

Let me paint you a picture of why I felt the need to write this blog post…

The public relations industry here in the U.S. relies heavily on an effective use of the English language. As a field, it is competitive, charismatic and all about the compelling nature of the written and spoken word. To be an effective PR practitioner, the ability to write well is mandatory, be it for business proposals or internal reports, it’s essential. Simultaneously, we also need to speak well for presentations and pitches.

Pic Credits: http://www.xiaoyenzi.com/2008/08/manglish-malaysian-english/ Continue reading "Five Simple Ways to Improve Your English" →

By: Ian Koo

Too often, event management is considered to be an easy-to-enter industry. If you are passionate or interested in event planning, you do not need a specific degree on the subject – regardless of if you majored in Engineering or Dentistry – to be an outstanding event manager. While this is very true, event management is not as simple as it appears. From all of the experience I have on planning events, I have concluded five must-knows as an event planner.

Continue reading “Five Must-Knows for Throwing a Great Event” →